How much does email marketing cost per month?
Here is the ballpark for a firm that writes and sends your email newsletters each month.
- LeanAbout $1,300a month
- TypicalAbout $2,100a month
- FancyAbout $3,200a month
From 5 published prices. Newest October 26, 2026. Lean means 1 in 4 prices is lower. Fancy means 1 in 4 is higher. How this works
What makes it cost more
- More emails each month
- Emails that send by themselves when someone signs up or buys
- A big list
What makes it cost less
- One email a month
- You write the words
- A small list
Pick a level
Lean is a lower price. Typical is the middle price. Fancy is a higher price.
Currency
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The first year is the up front cost plus 12 months.
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Every day
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Next to your bills
Hours of your time
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Customers to pay it back
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Slice of your sales
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Questions
How much does email marketing cost per month?
The typical price is about $2,100 a month. One in four firms asks less than $1,300. One in four asks more than $3,200.
Does this include the email app?
Usually not. Apps such as Mailchimp charge their own monthly fee.
Where do these numbers come from?
They come from 5 prices that web firms publish on their own websites. Web Price Index collects them, and this site rounds them to a ballpark.